WHAT WE DID
IGrowDigital first integrated strategy across all digital marketing channels, including paid search, landing page creation for lead generation, content marketing, social media, display advertising, email marketing, and SEO. These channels combined generated results greater than the sum of their parts.
OfficeScene’s AdWords account was optimized to raise clicks, conversions, and ultimately revenue while reducing costs. The keyword list was expanded, existing ads were tested, and bids were increased on top performing keywords.
Multiple Landing Page creation to drive targeted search enquires, focusing on enquiries and lead generation, resulting in higher sales and increased brand awareness. Re-marketing enabled return visits and increase conversion rates.
Increased engagement on Social Media focusing on Facebook, providing sharable content which resulted in increased traffic and multiple page views.
On average +59 New likes a week, with 4,365 post reach per week.
WHAT WE ACHIEVED
IGrowDigital Marketers’s integrated campaign was a monster success for Office Scene. The brand achieved and maintained a staggering ROI with only slight increases in spend. Paid search brought in additional sales during the the first 4 months and moved from no ranking to first page in the search results pages for the 17/20 keyword which saw a resulting lift in clicks.
INCREASED ORGANIC TRAFFIC
Organic SEO saw a huge increase using great content and engaging videos, while providing value to customers.
A Social Media strategy to keep client engaged with get Website content & products resulted in consistent followers.
Using Landing Pages with a combination of Social Media marketing with PPC advertising we have seen great increase in conversions.
Increased ROI and Revenue Resulted in Happy client
Office Scene saw a massive increase in all avenues when IGrow Digital Marketers began managing their online marketing campaign. We saw improvements in all of their goal areas. Brand awareness grew significantly across the South Africa as Office Scene cut costs and saw a dramatic increase in quality leads.
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